SEEDAR SA was created in 2003 as the product of its president vision, after managing for 25 years, one of the five leading companies within the national seed market.
A company with several business units where the initial aim was to supply the agricultural producer with the best seeds, mainly forage ones and also supply technical advisory, storage, processing, and transport. This narrow contact with the producer inserted SEEDAR SA within the pop corn business which, throughout the time, positioned the company as leader in the provision of this product within the domestic market for the entertainment sector.
From the relationship with snack market, curiosity for the investigation and the development of Confectionery Sunflower has appeared.